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The Google Play Store app for Android phones and tablets running Android 2.2 (Froyo) has just been updated, and the all-new redesigned and improved interface looks quite refreshing, as it focuses on a simplistic and elegant design “and — most importantly — helps you find great entertainment, fast”. The card-based interface, which is similar to Google Now, is more sophisticated and minimal. We at Rewrite Tech think it is definitely an improvement, though.

Play Store 4.0.25

Michael Siliski, group product manager for Google Play writes on the official Android blog,

“The new design focuses on bigger images that jump off the page. Similarly themed content is grouped together so you can hone in on a magazine to read or an app to try. As you move down the page, new recommendations continue to appear so there is always more to see and explore. We’ve also simplified purchasing so you can breeze through checkout and get to enjoying your movie rental or other content.”

Play Home - PhonePlay Home - Tablet

The update (version 4.0.25) will start rolling out to those running Android 2.2 and above during the next few weeks. However, those users who just can’t wait for Google to push this download to their devices, can download the latest version and install it right over the previous Play Store just like any other APK (no root required), provided that “Unknown Sources” option is enabled in the “Security” menu in “Settings”.

We installed and tested the APK and everything was running perfectly. But if you live outside the U.S., you may not see some Play Store features like the “featured section”, until the update is officially pushed worldwide. We’ll leave it up to you on if you want to wait to receive the automatically pushed update or click on the links below to download it.

What do you guys think of the new UI layout, is it better or did you like the darker look, the previous version (3.10.14) had? Let us know in the comment section.

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